The Parenthood collection was created by The Branded Good and Forty Wink, who’s aim is to empower working parents and tell an honest story of parenthood. To showcase the diversity of parenthood, the artwork of 8 different mothers/designers was curated for the collection; each with a unique style and story to tell. The initiative will raise money for The Canadian Women’s Foundation, specifically their programs in reducing gender inequality.

100% of the net profits benefit The Canadian Women's Foundation that empower women and reduce gender inequality.

Apparel is now only available in person at the Felice Cafe, The Makers Keep 124st, and The Makers Keep Kingsway mall.